About SMF

Welcome to Sweet Magnolia Florals

Sweet Magnolia Florals isn’t just about flowers. It’s about crafting unforgettable moments, telling stories through nature, and bringing beauty to life in the most intentional way. In our little Woodbridge studio, we spend our days listening to your floral wishes and love stories, then transforming them into breathtaking floral designs. Each bloom handpicked, every detail thoughtfully arranged. Whatever you need flowers for, we can help, whether it’s a romantic bouquet, a grand celebration, honoring a loved one, or simply brightening someone’s day.

About the Owner:

Before this, Shelly, the owner and lead designer at Sweet Magnolia Florals, was the HR Director for a not-for-profit organization and spent years specializing in labor relations, human rights, and organizational development. She advocated for fair workplaces, championed employee growth, and empowered individuals to thrive.

Now, Sweet Magnolia Florals is a reflection of that vision. A space where creativity, beauty, and empowerment intersect. Shelly took a bold step from the corporate world into the floral industry, building a business rooted in artistry, passion, and purpose.

Today, Sweet Magnolia is a place where art and flowers collide. A shop filled with whimsy, colour, and pure magic. From dreamy weddings to high-impact floral installations (like Fleurs de Villes in Downtown Yorkville), every petal is placed with intention. And as we continue to grow, we’re expanding our retail space, making it easier for you to bring a little piece of floral artistry into your everyday life. Whether you need a bouquet just because or a statement-making arrangement, we are here to create something extraordinary.

And for Shelly, community has always come first. Whether she’s beautifying spaces, mentoring individuals, or supporting local businesses, her dedication to uplifting others remains at the heart of Sweet Magnolia. If you need florals or just a little guidance, don’t hesitate to reach out. Because creating beauty goes beyond flowers; it’s about creating connections, opportunities, and moments that matter.